Tag Archives: brand

Random Thoughts on Branding

I recently returned from a conference in St. Thomas, USVI, where I moderated a panel on advertising.  The session, titled Advertising: The Convergence of Television, Film and Technology, included an attorney from Microsoft corporation, and a senior executive from Global … Continue reading

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Brand Obama

Few of us would have believed that a few years after delivering a rousing address at the Democratic National Convention, that Barack Obama would be the Democratic nominee for the office of the President.  Fewer still would have imagined that … Continue reading

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Lesson 1: You are the Brand

In order to Be the Brand, you have to know that you are, in fact, the brand. While this premise may seem simple enough to digest, it really requires that you think outside of the proverbial box. Step outside of … Continue reading

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Be the Brand

I’ve written other blogs on other topics before, but never with the sense of purpose I have today.  Not to say that I’ve never had a sense of purpose in the past.  But I feel singularly inspired to write THIS … Continue reading

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