Tag Archives: mobile
Is Google Play the App Store Killer?
Google is trying to dethrone Apple for dominance in the app market. Although Android’s smartphone marketshare far exceeds that of Apple (I think it’s currently approaching 50%), Google’s app store has not seen a commensurate level of success. The iTunes … Continue reading
Filed under apps, branding, mobile, technology
Home Shopping Apps. HSN’s got the goods. Literally.
I’m not an avid shopper. Every once in a while, I’ll hit the store to pick up an item or two. Most of my shopping is done online, and in response to a real need. Christmas, birthdays, anniversaries, Valentine’s Day, … Continue reading
Free Angela and All Political Prisoners! Spread the Word!
A few days ago, the New York Times posted an interview of my client, Shola Lynch about her experiences as a high school and collegiate athlete, and how the competition that sports foster helped her to become a successful individual. … Continue reading
Filed under branding, digital advocacy, social media
QR Codes or SnapTags: What’s Better For Your Brand?
A few days ago, I wrote a post about the different tools brands could use for mobile engagement of their audiences. Two of those tools, QR codes and SnapTags, generated a slight buzz, and I thought I’d explore them a … Continue reading
Starters+Startups: The Future of SoLoMo and You
I just got off a planning call with the founders of ScenePR for their January 25th event that I’ll be moderating entitled, Starters+Startups: The Future of SoLoMo & You. ScenePR is a business network organization started by Daron Jenkins and Virginia Chu. They … Continue reading
Filed under social media, technology
Talking Strategy with the Digital Strategist
I know, I know. I haven’t posted in a while. But I have a perfectly good excuse – I’ve been busy. I really have! It’s not really a good excuse, but I use it every time I get lax in … Continue reading
Filed under branding, mobile, technology
Go mobile or go the way of the dinosaur.
Last night, I read an article in AdAge about how both Google and Facebook were staking their respective futures on mobile, and how mobile was increasingly becoming the foundation of their efforts. Since 2005, when I started working with The … Continue reading
Filed under branding, technology
My Wife is Dope: Redux
So earlier this year, I posted up about how fly my wife is. She had just completed this piece for Nneka, and I was totally blown away by the piece. Well, my praise is obviously self-serving (I’ve got to live … Continue reading
Filed under branding
The Importance of Convergence: Social Media and Mobile
One of the strategies I advocate when meeting with clients, is implementing social media and mobile into their marketing efforts. Mobile and social media are so ubiquitous, that I routinely counsel my clients to incorporate them with all deliberate speed. … Continue reading
Filed under branding
